What is the rationale for recruiting a "type"?

[33girl]

Originally Posted by TriDeltaSallie

And my chapter was never in the position to be selective enough to only go after certain types. When your goal is simply to approach something even close to quota, you aren't thinking about establishing your chapter as a certain type on campus.

If your chapter truly thought it was not in a position to be selective, then it's not our fault that your chapter followed stupid advice.

Even if you are 50% under total, even if you have to pray every night that girls will sign bids with you and/or not drop out before initiation and/or self terminate, the day you stop being selective is the day you might as well give up and close your doors. No one wants that which everyone can get.

And I think you are way overestimating this generation, considering that Kim Kardashian and Paris Hilton have careers.