What is the rationale for recruiting a "type"?

[KSUViolet06]

Originally Posted by carnation

I think that some sororities do recruit "types" but it may not be a conscious thing.

This.

I really doubt that a chapter would (extreme example)intentionally miss quota because they're "only taking blondes this year and 80% of the PNMs are brunette because brunette is the hot color now. No go."

I do think that people tend to be drawn to the women in recruitment who are most like themselves, in more ways than just looks.

Ex: if you're blonde, you cheer, and are a bio major, you're going to be pulling for that other blonde, cheerleader bio major you just met because she is like you.

Nothing purposeful, that's just how it tends to work out.