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A few fraternities at my last campus did this - it was a lot of fun! I know SigEp went bowling for a rush event and it was free bowling and pizza so they got tons of sorority women to show up. (Platteville is boring, what can I say?) Most of the girls at their events were either pinned to a brother, dating a brother, good friends of a brother, or friends with a girl who was one of the above. The other fraternities tended to just invite their sweethearts/little sisters or have a party that was just for rushees and any interested female.
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