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I have done that in the past and it is a tricky balance in terms of setting goals and work plans as you would with a regular employee, but the "pats on the back" until your palms are raw and other forms of encouragement need to be there because they do not have a paycheck as their motivator and sometimes their commitment can get soft if you aren't supporting and encouraging them. Now if they are not a good fit for your group, you need to redirect their talent and energy in a way that doesn't drive you crazy. The best recruitment tool for volunteers is other happy volunteers on board - you need to be a business and return calls and keep your administrative ship above board to keep talent. A good PR machine helps too - although it is altruistic work, if people see and hear about themselves in the news, etc. and if that catches the attention of others in their lives (friends, employers, etc.) it helps. You would like to think that people would do it for no recognition, but that tends not to be true.
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