Quote:
Originally Posted by knoxie13
I happen to go to the same school as Purch and have been in the Greek system since TKE was starting up. The issue isn't that they have bad member retention, the issue is that we go to a school with a very small Greek life and it's really hard for new groups to break into the system. He's looking for a way from them to stand out in rush from the few big fraternities.
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I respect that. That's a bad situation. I would have to reserve comment somewhat just because I'm not sure how exactly to overcome a stacked deck. No offense to TKE or the school in question or anyone else, but that's a big reason why my fraternity refuses to go to places like that. Even if you can get them off the ground, you're always going to be small, which equals broke, unstable, and struggling for survival. You can still have an exceptional greek experience in that environment, but it's hard to hold onto a chapter that way, much less get going. It's just not the optimal situation we would look for.
Quote:
Originally Posted by excelblue
I'd actually have to say that the advice on reaching out to potentials (active recruitment) actually applies more in this case.
In fact, if Greek life is small, a lot of people probably have the idea that it's all about drunk parties. I'm from California, and talking to a few friends who go to UCSC, this stereotype is pretty much what they perceive the Greek system to be all about.
If you amp up the events, do you really think you'd actually get the people you want? People don't go to rush events unless they're comfortable with the idea of rush in the first place.
So, it basically comes to: yes, there's a need to stand out, but you'll actually stand out much more if you reach out to new members you like in a non-intimidating way and show them what it's actually all about and why they'd be a good fit.
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If I had to give you advice, I guess I'd incline toward this. Going outside the box & values based recruiting are always the best way to get a chapter started.
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