1. Awareness. Wear letters and get your name out there. Be visible at campus events, at lunch in the cafeteria, and in class.
2. Make friends. It's a very natural way to expose girls to the sorority. They see you enjoying your membership, and might think, hey I want to learn more about that.
3. Co-sponsor activities (campus clean-up, blood drive, etc.) with other organizations to gain exposure to new populations.
4. Read all the other threads here. There are a million of them.
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