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The dude is on television, temporarily doing the "crap job" for a company that likely pays him millions, and vows to "change things". Free PR in this economy is pretty hard to say no to. And token displays of kindness in the form of promotions, bonuses and pay raises aren't likely to be universal. Those few employees who may receive bonuses, raises or promotions may be happy, but what about the hundreds, perhaps thousands of others in the same company, perhaps in other locations, working crap jobs for hours for crap pay?
Anyone can do most jobs for a day, especially knowing that tomorrow, they go to beck their cushy office, high paychecks and pumped up benefits packages. I would guess that almost any "CEO" or officer in a company would feel humbled by sorting garbage with their hands, or working 8 hours without a pee break, hopes/vows to make changes, but it doesn't make him or her "special". How could he not try to fix some of the injustices and wretched work conditions? Does he then go home to bills he can't pay, or trying to decide between food or his kid's medicine?
Plus, it's cheap for CBS to do the show because no one appearing on the show is paid by CBS to be on the show, as they agreed to be part of a "documentary". The sappy "Extreme Home Makerover" type music just adds to the fantasy and unreality of the whole situation.
I am happy for anyone whose life is changed by their boss's eye-opening experiences, but I probably won't watch it. (I did watch the extended promo).
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