This is pretty popular at my school. Several fraternities drop off fraternity rush t-shirts at select sorority houses (the same as the ones the guys get, just in smaller sizes) and girls usually wear them to week of fraternity rush. The other way to get them is to ask a guy friend to snag one for you. Usually only the "pretty" houses get them.
Sororities are also invited by the fraternities to hang out at the house during rush. Basically the girls stand outside on the porches so they're the first thing the rushees see, and they get the impression "Wow, these guys hang out with hot girls all the time!" In addition to banners on their houses, the guys advertise rush in the school paper with things like "Join us from 6-8 with the beautiful ladies of ABC".
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Carolina in my mind
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