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  #1  
Old 07-27-2007, 12:02 PM
tld221 tld221 is offline
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http://en.wikipedia.org/wiki/List_of...orority_mottos

Kinda what we were going for?
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Do you know people? Have you interacted with them? Because this is pretty standard no-brainer stuff. -33girl
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  #2  
Old 07-27-2007, 12:04 PM
cuteASAbug cuteASAbug is offline
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Originally Posted by tld221 View Post
What's Nu Sigma Pi? It's listed under the NPC on that list, but I've never heard of it.
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  #3  
Old 07-27-2007, 12:11 PM
dukemama dukemama is offline
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Originally Posted by cuteASAbug View Post
What's Nu Sigma Pi? It's listed under the NPC on that list, but I've never heard of it.
It's a local sorority in Canada: http://www.nusigmapi.com/. Why it's listed under NPC, I have no idea.
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  #4  
Old 07-27-2007, 12:17 PM
Drolefille Drolefille is offline
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Originally Posted by tld221 View Post
Not quite, for example, SK's motto is "One Heart, One Way." But our "branding" is "Bringing Sisterhood to Life."
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  #5  
Old 07-27-2007, 01:36 PM
tld221 tld221 is offline
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Originally Posted by Drolefille View Post
Not quite, for example, SK's motto is "One Heart, One Way." But our "branding" is "Bringing Sisterhood to Life."
ah i see... then nevermind.

so is GC's "branding" supposed to be "The fraternity & sorority Greek chat network?"

if so, we need a motto ASAP! After many horrible attempts at a semi-decent logo on MS Paint (oh yes, Friday is slow and no Photoshop here), i elect our motto as follows:

GreekChat: Inquire. Conspire. Inspire.


All in favor, say aye.
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Do you know people? Have you interacted with them? Because this is pretty standard no-brainer stuff. -33girl
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  #6  
Old 07-27-2007, 01:38 PM
cuteASAbug cuteASAbug is offline
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I like it.
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  #7  
Old 07-27-2007, 02:00 PM
AlexMack AlexMack is offline
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I like Greekchat: Inquire. Snark. Flounce.
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  #8  
Old 07-27-2007, 02:01 PM
cuteASAbug cuteASAbug is offline
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what's flounce?
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  #9  
Old 07-27-2007, 02:07 PM
AlexMack AlexMack is offline
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what's flounce?
http://www.encyclopediadramatica.com/Flounce
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  #10  
Old 07-27-2007, 02:12 PM
Drolefille Drolefille is offline
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Originally Posted by cuteASAbug View Post
what's flounce?
OMG YOU'RE SO MEAN I'M GOING TO MAKE A POST AND THEN NEVER EVER EVER COME BACK.

But they always come back.
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  #11  
Old 07-27-2007, 02:26 PM
12dn94dst 12dn94dst is offline
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Originally Posted by porkfriedrice View Post
I like Greekchat: Inquire. Snark. Flounce.
it's SO apropos! add a at the end and you've got it!
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  #12  
Old 07-27-2007, 02:51 PM
adpiucf adpiucf is offline
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Those are tag lines. Branding is the overall image: trademarks, logos, tag lines, colors, design standards, etc. (including signature events)
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Click here for some helpful information about sorority recruitment and recommendations.
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  #13  
Old 07-27-2007, 03:02 PM
tld221 tld221 is offline
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Quote:
Originally Posted by porkfriedrice View Post
I like Greekchat: Inquire. Snark. Flounce.
that can actually work... dont know if John would go for it.
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Do you know people? Have you interacted with them? Because this is pretty standard no-brainer stuff. -33girl
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  #14  
Old 07-27-2007, 09:25 PM
PeppyGPhiB PeppyGPhiB is offline
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Branding also includes reputation...what do you want people to think of when they hear your organization's name or see its logo, colors, etc.

It is necessary for our GLOs to create branding standards and an image. It helps bring in more money and members, because people like to associate themselves with people that look organized and know what they're doing. People also don't like to join organizations without an identity...specifically an identity they want to be a part of. So it's in the best interest of a GLO to control what that identity is.

As for whether the PR people creating the branding know sororities, I can tell you that MANY of the women I work with at my PR firm are NPC sorority members. Furthermore, often when it comes to logos, taglines, design guidelines, etc., it's advertising people that are responsible, not PR flacks.
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