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  #19  
Old 06-01-2007, 12:00 AM
axidgl axidgl is offline
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Join Date: Jul 2005
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Quote:
Originally Posted by ZTABullwinkle View Post
My mom and I talked about this last weekend. She wonders if there is a specific reason (other than to give us HP fanatics something to get through to the Book 7 release) for the movie coming out a few days before the book release. Something like, a tie in betwen the book and movie. Any other speculations?
Marketing. Creating more hype with the movie in turn creates more hype for the book. Bigger sales both places-- people are curious as to why they moved it up, then will be even more excited to buy the book.

Genius.
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