Pizza promotion met with death threats!

[LaneSig]

Originally Posted by texas*princess

http://www.cnn.com/2007/US/01/11/piz....ap/index.html



OK, what I DON'T understand is why Hispanic people = carrying pesos.

I'm hispanic.. heck, my entire family is hispanic, and not one of us has ever even seen a peso! We live in America where the currency is American cash/coin & debit cards!!

That just seems extremely lame.

And all this comes soon after another Dallas suburb gets sued for passing anti-illegal immigration laws:
http://jurist.law.pitt.edu/paperchas...uburb-over.php

The reason that Pizza Patron originally gave for accepting pesos is because many families in the area went to Mexico over the holidays. When they came back, they still have left-over pesos from their trip. Pizza Patron figured that by accepting the pesos (which is only supposed to happen until February), they could increase some of their business because the people would be willing to spend the extra pesos that they have left. Pizza Patron is doing an exchange rate of 12 pesos to each dollar. The regular exchange rate is 11 pesos to a dollar. I think that a lot of the people who are upset just listened/heard the first part of the story "OMG! They are taking pesos!" and not the reason or short term period.

Also, the company, Pizza Patron, was began and marketed for the Hispanic community.