Exactly. Lobby to people individually. Like Firehouse said, 19 year olds don't respond well to people pleading in chapter meeting. If you talk to them one on one it tells them a- you cared enough about them to talk to them on a personal basis b- you care that much about the fraternity that you really wanted to make sure your message got across to them.
They will respect you for that, trust me.
One thing that always worked for me in chapter was getting people on my side by being their friends. Getting people to be on your side by telling them to do something infront of 50/100/150 other guys doesn't promote much for intamacy and they will just look at you like another slimeball politician.
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