Quote:
Originally Posted by PeppyGPhiB
It's also the only place where you can buy one, so I'm sure they figure that if they sell a lot of them, the designer will keep the exclusivity there. If they don't sell well at that store, she'll pick up and run.
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It might also be about getting them on TV more than it is about getting them on those specific brides we see. That is, the bride can't afford it, but its willing to try it on for the sake of being in a designer gown and boom, free advertising for the name.. which you can only find at Kleinfelds. Positive feedback cycle.
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