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Sorority Recruitment Recruitment event and bid day ideas, membership retention, publicity, recruitment policies, etc.

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  #7  
Old 02-22-2007, 02:56 PM
KSUViolet06 KSUViolet06 is offline
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Join Date: Jan 2003
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Please note that no one here is picking on you, we're just offering some constructive criticism to help. I'm sure you want us to be as honest as possible.

Some of you may not agree with or understand this next piece of advice but:

Honestly examine how you market yourselves. Do you market yourselves as the "anti-sorority" group? The group that is "different from your typical sorority"? I feel like everybody's campus has a sorority that advertises itself as this. The "different" sorority experience. That doesn't always work.

Girls who join sororities are looking for a certain experience. They're looking for sisters, letters ,date parties, formals, etc. Some girls might think that because you're a local, you don't offer the same things as the other national groups do. Show girls that you are offering an experience that is compaprable to the other sororities on campus. Let girls see that the women in your sorority are different and unique, but what you offer is just as good as other groups.


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