Quote:
Originally Posted by cheerfulgreek
To me, I always thought subliminal advertising or hidden messages embedded in ads, are considered to be a deceptive business practice by the Federal Trade Commission. The way I read into it, I thought the article was referring to the legal kind of "subliminal" persuasion that happens every day.
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No. Subliminal means "existing or operating below the threshold of consciousness" or "Inadequate to produce conscious awareness but able to evoke a response." (Thanks, dictionary.com.) All the things you described are clearly things that are consciously perceived, even if they are not completely understood.
And it's not considered a deceptive trade practice by the FTC, at least not in any blanket sense.
Like PM_Mama00 said, what you described is just plain ol' marketing.
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