I wouldn't call this a new form of racism because in the US, its always been discreetly (or not so discreetly) better to be associated with ANYTHING else but black folks. (I think Chris Rock joked about a quadrepplegic wanting to "ride this white thing out and see where it goes" instead of being black LOL)
Shoot, there are tons of white families in the US that have the "Sally Hemmings syndrome". LOL
Its a shame that this grown man (Jason, the son) couldn't stand up to his dad and act like a man - but instead, lets the possibility of being disinherited prevent him from doing so. Punk!
And don't let me get started on his dad.