I'm an ECU grad although I graduated many moons ago.  I'm sure a lot of things have changed.  I don't think recs are a huge deal however I would still go ahead and get them.  Recs wouldn't hurt.  Recruitment is by no means a cake walk but it's not ridiculously competitive.  Generally young ladies who maximize their options can do well.  It wasn't uncommon when I was there in the 90's for upperclassmen to receive bids although that could be different now.
Best of luck to your niece! 
