Quote:
Originally posted by KSig RC
Yesterday, CNN (!) reported that a Columbia University study had determined that 2/3 of all Presidential election coverage was negative toward President Bush.
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I saw that.
On the on-air network side, what was interesting to me is that within the same networks, there was a positive/negative difference between the major evening news programs and the morning shows. The evening shows tended to be more "negative" in their coverage than the AM counterparts.
Not having read the study, I have no idea how "positive" and "negative" were defined, though.
ETA --- Wait, I thought it was the other way around for Bush...36% negative, the rest positive or neutral. See below:
"The annual report by a press watchdog that is affiliated with Columbia University Graduate School of Journalism said that 36 percent of stories about Bush were negative compared to 12 percent about Kerry, a Massachusetts senator.
Only 20 percent were positive toward Bush compared to 30 percent of stories about Kerry that were positive, according to the report by the Project for Excellence in Journalism."
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