Indiana University Recruitment Video

[Cookiez17]

This is great! I could also see this as an opportunity for film/broadcasting sisters to work on a piece and have it as a part of their portfolios (this is the broadcasting student in me talking!)

[33girl]

“Only” $1000??? I don’t even want to know what people are spending now.

While I admire what they did, the video itself still has the same old cliche scenes and doesn’t show them doing any sorority specific activities or anything that has to do with Alzheimer’s research other than the fact in the middle of the video.

I guess I don’t get why these are permitted and NPC is wringing their hands over skits. At least skits are “live” and you can see people’s personalities coming out. Maybe they take up time practicing and in parties, but how is that different than the time taken to shoot these videos? At least creepy dudes aren’t fwapping over a Wizard of Oz skit on YouTube.

Yeah, I’m old.

[GreekOne]

Originally Posted by 33girl

“Only” $1000??? I don’t even want to know what people are spending now.

The chapters currently have a budget of $10,000!! The companies that produce these videos must be making big $$$.

As for the content, they are appealing to 17-19 year old video obsessed women (and the creepy men who watch them also). I get that you have to know your audience, but they need far more substance and fewer hot tub scenes.

[naraht]

Originally Posted by GreekOne

The chapters currently have a budget of $10,000!! The companies that produce these videos must be making big $$$.

As for the content, they are appealing to 17-19 year old video obsessed women (and the creepy men who watch them also). I get that you have to know your audience, but they need far more substance and fewer hot tub scenes.

Do I really want to know how many of the Sorority Houses in question *have* hot tubs?

[ForeverRoses]

Originally Posted by GreekOne

The chapters currently have a budget of $10,000!! The companies that produce these videos must be making big $$$.

As for the content, they are appealing to 17-19 year old video obsessed women (and the creepy men who watch them also). I get that you have to know your audience, but they need far more substance and fewer hot tub scenes.

Not every chapter has that high of a budget- there is actually quite a range in budgets at IU. Some spend more, some spend less and they are all approved by Panhellenic.

It's interesting to see how the chapters spend money- for example the Panhellenic guideline may be that houses need to provide breakfast to the rho gammas. One chapter might spend $25 on granola bars and cuties and another chapter spends $200 on breakfast burritos and a fruit trays.