There seems to be a bit of blending between return rate % and priority rank %.
Your return rate is the % of women that you invited and how many are coming back.
Priority % is the number of women that put you in their top "cluster" of preferred groups.
So you could have an 80% return rate for pref but is your priority ranking is 50% only half of the women at your parties put you in their top 2 (or 3 depending on campus) preferred chapters.
Generally, only return rates are posted on ICS and Campus Recruiter. Priority return rates are listed in final RFM reports that are usually shared with national/area officers only and HQ staff.
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