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Not every school has massive chapter sizes and still has expansion (looking at DePaul and Virginia Commonwealth) because I'm assuming they have a total in their head that they want to keep and continued expansion is what it's taking to get that done. But I think 35 as a desired total is too low. It doesn't allow for any hiccups in the process. Shoot for 50-60, use the chapter averaging to set total annually, and when you are pushing 50-60, you could open up for expansion. Since panhellenic only consists of 2 chapters, your decision to expand or not expand is pretty easy. If the other chapter is on board with this type of goal setting, then I think you could start researching the process now, quietly start figuring out which sororities might be on board when the time comes, and then go about getting the numbers to justify the growth.
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"Traveling - It leaves you speechless, then turns you into a storyteller. ~ Ibn Battuta
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