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Sorority Recruitment Recruitment event and bid day ideas, membership retention, publicity, recruitment policies, etc.

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  #1  
Old 09-23-2008, 08:37 PM
melaxid melaxid is offline
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I come from a chapter where COB was a way of life. The actual events worked, but sometimes, you need people to realize that your sisters are totally awesome. You know the people who never thought they would be greek until they met some phenomenal sorority women. (myself included!)

How we approached it was... we spent time with our sisters. We often invited other non-greek friends to hang out when we were hanging out. Then after people got to know each other and friendships were formed, it was easy to get them to an event, (whether it be for free food or games or studying or whatever.) And thus teach them more about your sorority.

Also, if your sisters LOVE your letters... sorority stuff just pops up, and those non-greeks may start to gain interest into what you do, or want to share in your fun times and stories. (Be careful not to be cliquey or over the top... just yourselves!)

On a campus where greek life is not the end all be all, it is important for the greeks to spend time with non greeks. If you end up 'converting them' GREAT but if not, all you lost was NOTHING... and gained some positive PR (That woman might tell a friend considering it how nice and welcoming your chapter is, etc.)


I would just suggest going about it in an honest and open way.... calling it "undercover" or sneak a fied... makes it sounds like you are up to no good.
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  #2  
Old 09-23-2008, 09:07 PM
AOII Angel AOII Angel is offline
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Quote:
Originally Posted by melaxid View Post
I come from a chapter where COB was a way of life. The actual events worked, but sometimes, you need people to realize that your sisters are totally awesome. You know the people who never thought they would be greek until they met some phenomenal sorority women. (myself included!)

How we approached it was... we spent time with our sisters. We often invited other non-greek friends to hang out when we were hanging out. Then after people got to know each other and friendships were formed, it was easy to get them to an event, (whether it be for free food or games or studying or whatever.) And thus teach them more about your sorority.

Also, if your sisters LOVE your letters... sorority stuff just pops up, and those non-greeks may start to gain interest into what you do, or want to share in your fun times and stories. (Be careful not to be cliquey or over the top... just yourselves!)

On a campus where greek life is not the end all be all, it is important for the greeks to spend time with non greeks. If you end up 'converting them' GREAT but if not, all you lost was NOTHING... and gained some positive PR (That woman might tell a friend considering it how nice and welcoming your chapter is, etc.)


I would just suggest going about it in an honest and open way.... calling it "undercover" or sneak a fied... makes it sounds like you are up to no good.
Sounds like your chapter worked COB like "I heart recruitment" recommends. This is a great book that could really help your chapter, ASTalum06. The entire book focuses on how to cultivate friendships with women you are interested in pledging and "popping" the big questions about joining.
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  #3  
Old 09-23-2008, 10:35 PM
violetpretty violetpretty is offline
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Originally Posted by AOII Angel View Post
Sounds like your chapter worked COB like "I heart recruitment" recommends. This is a great book that could really help your chapter, ASTalum06. The entire book focuses on how to cultivate friendships with women you are interested in pledging and "popping" the big questions about joining.
That's exactly what I was thinking. It's one thing to tell someone to "stop by the house for ice cream" when in reality you're having a COB event, but no harm (and not necessarily any motive in bidding someone) if you ask a friend to go to Coldstone with you and a sister meets you there. Face it, recruitment, whether formal recruitment or COB events is a series of artificial situations. Going somewhere with one friend and having another meet you there happens all the time in real life. IMO, it's a great way to introduce people to your chapter by introducing them to the individuals within it rather than "come to a COB event"!
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Old 09-25-2008, 02:10 AM
breathesgelatin breathesgelatin is offline
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*shrug*

The scenario the OP described is pretty much what recruitment is like at W&L. Most of the important recruiting is done in the fall, before formal recruitment, and looks very much like... let's go to lunch... oh snap... there's half my chapter.

So such things are definitely not verboten at all schools.

Just my .02.
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  #5  
Old 09-25-2008, 06:12 AM
PKTKKG PKTKKG is offline
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I knew a girl once who registered for recruitment but decided at the last minute not to go through. She got a call from a sorority and was invited to a party. It ended up being a bid day party! She didn't pledge and was very uncomfortable with what happened.

The next year she did formally rush, and when I got to know her she told me what happened. I asked her, were you in XYZ's bid day pics? She was! This type of thing went on with this certain sorority for quite some time and did not helpt their campus reputation.
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  #6  
Old 09-25-2008, 08:45 AM
AOII Angel AOII Angel is offline
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Originally Posted by PKTKKG View Post
I knew a girl once who registered for recruitment but decided at the last minute not to go through. She got a call from a sorority and was invited to a party. It ended up being a bid day party! She didn't pledge and was very uncomfortable with what happened.

The next year she did formally rush, and when I got to know her she told me what happened. I asked her, were you in XYZ's bid day pics? She was! This type of thing went on with this certain sorority for quite some time and did not helpt their campus reputation.
I agree....that is totally inappropriate! I surprised that she stayed. I take it that she didn't join that chapter during formal recruitment.
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