Starbucks to close 600 stores

[Benzgirl]

Originally Posted by jojapeach

I'm proud to be a Caribou Coffee fan, and I bet the people in their corporate offices are having a pretty nifty day.

33girl: Observing the Krispy Kreme debacle would've meant that the top brass at Starbucks was paying attention to the world. On a serious note, this is a HUGE clue on the times that are a-changing.

When I drank coffee, Caribou was my favorite. Starbucks always tasted burnt

[sigmadiva]

For me Starbucks is an occasional treat, so I'm not too bummed.

[epchick]

So they are going to close 600 stores starting from late July until mid-2009.

YET...they are planning to OPEN 200 stores by 2009, and open around 400 stores by 2010/2011.

Ok Starbucks

[AGDee]

The article I read about it (I think on CNN) said that the stores that will close have been on their "watch list" for a year. They've been watching these stores to see if their sales would increase and they have not, so they are closing.

Closing some stores in areas where there is a glut of them and opening new ones in areas where there currently are none would still make sense from a business perspective. What doesn't make sense is that they opened so many so close to each other to begin with.

[tld221]

Originally Posted by AGDee

The article I read about it (I think on CNN) said that the stores that will close have been on their "watch list" for a year. They've been watching these stores to see if their sales would increase and they have not, so they are closing.

Closing some stores in areas where there is a glut of them and opening new ones in areas where there currently are none would still make sense from a business perspective. What doesn't make sense is that they opened so many so close to each other to begin with.

can only speak for here, but there are some locations that are crowded ALL the time. you can wait 15 minutes just to order. other locations have little sitting room and you can never get a seat. Maybe locations in close proximity aimed to relieve the wait.

now i know you may say, ugh, its only 15 minutes, but in the here and now era of folks who want their Venti Non-no blahdity blah, like, yesterday, its enough to almost need that many locations so everyone keeps their (coffee cup) lid on.

[Beryana]

Originally Posted by AGDee

The article I read about it (I think on CNN) said that the stores that will close have been on their "watch list" for a year. They've been watching these stores to see if their sales would increase and they have not, so they are closing.

Actually, they are closing stores that have been open less than a year in addition to the older stores. I do feel bad for my former co-workers that are losing their jobs -but am also glad that I left months ago when I was presented with a better opportunity!