Quote:
Originally Posted by AlphaGamUGAAlum
I wonder, though, when you do actually have a particular product generally aimed at one ethnicity, like say products designed especially for African American hair, like the Cream of Nature line for example, would it be racist to reject white models?
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So products like Prell and Wella Balsam are marketed to African American women who model use of those products?
Only Pantene has specifically formulated products for any minority haircare. Only Covergirl products have actually diversified in its marketting campaign. Maybelline barely has color. And every now and then does Revelon do a thing or two. However, ever since the 1980's since Revelon said stuff to the African American community, no African American hairstylists will noticeably use or purchase their products in the form of an active boycott.
So, use of Afro Sheen owned formerly owned by Ultra but now owned by Maybelline, rarely has caucasian models in Ebony or Jet advertising their products. In fact, I do not see much Afro-Sheen advertisements. I see more Bonner Brothers and Pink.