Death after water drinking contest:

[jon1856]

A few more links:
Why is too much water dangerous?

WHO, WHAT, WHY?
The Magazine answers... :
http://news.bbc.co.uk/1/hi/magazine/6263029.stm
Ms Strange had hoped to win the video game system for her three children believing a few extra pints of the thirst-quenching would do no harm besides overloading the bladder. Participants first started off on small 220ml (8 ounces) bottles of water at 15-minute intervals. Those who progressed beyond five or more bottles without showing any discomfort were then given larger bottles to drink.:
http://www.earthtimes.org/articles/show/20261.html
Woman loses life over a Wii

By CRISTINA JEWETT

McClatchy News Service

SACRAMENTO - Contestants in a radio stunt called ''Hold Your Wee for a Wii'' have revealed new details about an on-air water drinking contest that left a 28-year-old mother of three dead.
Jennifer Lea Strange died after drinking well over a half gallon of water Friday during the ''Morning Rave'' program on KDND-FM. About 18 contestants vied for a Nintendo Wii gaming console by drinking as much water as they could without going to the bathroom; Strange took second place.:
http://www.miami.com/mld/miamiherald/16466226.htm

[UGAalum94]

The last link has a lot of new information that contradicts the previous info.

It's going to be interesting to see what shakes out of the lawsuit, and it seems to me that some other contestants are positioning themselves to sue.