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It's almost always easier to colonize on a smaller campus. I think of the efforts of strong nationals to come in on large Southern campuses as say, the 15th sorority...so many have failed, even if there were clearly enough women who wanted to fill a new chapter.
It's the name recognition thing, I think. We've been discussing how LSU needs more sororities but I don't blame the sororities not on campus for saying, "Not me, buddy!" At large Southern universities, so many PNMs say that they will pledge (Name 4 sororities) or nothing. Why shell out thousands , probably in vain, trying to change that mindset? Heaven knows, Panhellenic can't even do it.
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