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  #1  
Old 08-02-2006, 09:57 AM
33girl 33girl is offline
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Quote:
Originally Posted by Beryana
I'm really confused at how your post relates to mine! If you understanding marketing, you understand what I am saying and how recruitment at its basic level works. You still have to have standards (based on grades, activities, etc). Your target market is those that meet or exceed those standards.
That's a very ephemeral thing to refer to as a "target market." Not to mention pretty huge!!

The rest of your post is so confusing as far as to how it relates to sorority rush I honestly don't have an idea where to begin. I THINK you're talking about informal rush or the 5 step method (which my chapter was doing before it was even called that) but I really can't be sure at this point.
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  #2  
Old 08-02-2006, 08:08 PM
Beryana Beryana is offline
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Quote:
Originally Posted by 33girl
That's a very ephemeral thing to refer to as a "target market." Not to mention pretty huge!!

The rest of your post is so confusing as far as to how it relates to sorority rush I honestly don't have an idea where to begin. I THINK you're talking about informal rush or the 5 step method (which my chapter was doing before it was even called that) but I really can't be sure at this point.
You know what, I give up! I'm not going to continue the hijack of this thread. No, I'm not a marketing major - I'm history, social science and archaeology. But I have been in sales and actually currently work at a museum developing programs and general marketing. I guess marketing majors use different skills than those of us doing marketing in other fields who rely, not on books, but on common sense. Recruitment skill are not something that are only acquired if one was a member of an NPC sorority while in college - life experiences DO play a big role in those skills as well (talking to people, judging character, etc).
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  #3  
Old 08-03-2006, 12:55 PM
33girl 33girl is offline
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Quote:
Originally Posted by Beryana
You know what, I give up! I'm not going to continue the hijack of this thread. No, I'm not a marketing major - I'm history, social science and archaeology. But I have been in sales and actually currently work at a museum developing programs and general marketing. I guess marketing majors use different skills than those of us doing marketing in other fields who rely, not on books, but on common sense. Recruitment skill are not something that are only acquired if one was a member of an NPC sorority while in college - life experiences DO play a big role in those skills as well (talking to people, judging character, etc).
Well, I've had considerable life experiences dealing with relationships. That doesn't mean I'm going to hang out my shingle and become a marriage counselor. You think recruitment is marketing, I think it's making a relationship connection - ok. Got it. Thanks. Whatevs.

What this boils down to (apart from our discussion) is that you took completely out of proportion what AF was saying and got offended over something THAT HAD NOTHING TO DO WITH YOU. Her point (with which I agree and which got completely overlooked) is that 1) someone who has NO experience being in a sorority ever would not be the best advisor for 2) a LOCAL chapter that has no national board, no manuals, no other chapters to help them out. I think the majority of the posters in this thread who got ticked didn't read that part of the original post.
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  #4  
Old 08-03-2006, 01:12 PM
Beryana Beryana is offline
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Actually the statement that was made was that Alumnae/i initiates do not make good advisers. Period. AF's statement did not have the justification that you have put on it. I had (and still do) disagree with the statement made as is.
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  #5  
Old 08-03-2006, 03:00 PM
33girl 33girl is offline
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Quote:
Originally Posted by Beryana
Actually the statement that was made was that Alumnae/i initiates do not make good advisers. Period. AF's statement did not have the justification that you have put on it. I had (and still do) disagree with the statement made as is.
And in her next post, she clarified her statement.
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