From a recent article on TechNewsWorld:
Just what the world's been waiting for: more programming, "
including programs that look at life inside college sororities ."
Well, maybe not the whole world; my best guess is that the NPHC, NPC, and the national multicultural, Latina, Asian and other sororities may not be 100 percent excited over this possibility. Time will tell:
http://www.technewsworld.com/story/W...ome=1209592845
Excerpts:
. . . Warner Bros. said Monday it is bringing back the brand [The WB] as an advertising-supported, video-on-demand site.
Warner will launch a beta version of TheWB.com sometime early next month as part of a larger push to capitalize on new channels for distributing video content.
Like the television network, which shut down late in 2006 after a nine-year run, TheWB.com will be aimed at young viewers and consumers, targeting the 16- to 34-year-old demographic, with an emphasis on young women. . . .
The site will offer both original programming created for the site under the new Studio 2.0 brand and re-released shows that first appeared on the WB Network. It will also heavily emphasize interactivity . . . .
Original Web shows from top-name producers and directors are planned, Warner said, including programs that look at life inside college sororities . . . .
The content will also be widely distributed across the Internet through partnerships with Comcast (Nasdaq: CMCSK) , Fancast.com and AOL -- which shares parent company Time Warner (NYSE: TWX) with the studio. Consumer products maker Johnson & Johnson (NYSE: JNJ) has signed on as the first sponsor of the site. . . .
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