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New Internet-Based Look at Sororities Coming ?
From a recent article on TechNewsWorld:
Just what the world's been waiting for: more programming, "including programs that look at life inside college sororities ." Well, maybe not the whole world; my best guess is that the NPHC, NPC, and the national multicultural, Latina, Asian and other sororities may not be 100 percent excited over this possibility. Time will tell: http://www.technewsworld.com/story/W...ome=1209592845 Excerpts: . . . Warner Bros. said Monday it is bringing back the brand [The WB] as an advertising-supported, video-on-demand site. Warner will launch a beta version of TheWB.com sometime early next month as part of a larger push to capitalize on new channels for distributing video content. Like the television network, which shut down late in 2006 after a nine-year run, TheWB.com will be aimed at young viewers and consumers, targeting the 16- to 34-year-old demographic, with an emphasis on young women. . . . The site will offer both original programming created for the site under the new Studio 2.0 brand and re-released shows that first appeared on the WB Network. It will also heavily emphasize interactivity . . . . Original Web shows from top-name producers and directors are planned, Warner said, including programs that look at life inside college sororities . . . . The content will also be widely distributed across the Internet through partnerships with Comcast (Nasdaq: CMCSK) , Fancast.com and AOL -- which shares parent company Time Warner (NYSE: TWX) with the studio. Consumer products maker Johnson & Johnson (NYSE: JNJ) has signed on as the first sponsor of the site. . . . |
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however, re: show on sororities, i predict it will follow suit of "Beauty & the Geek" and "Farmer Wants a Wife." :: paging Ashton Kutcher :: |
I guess people never learned after MTV's Sorority Life.
Pretty soon HQs from the different councils/conferences will issue press releases forbidding any of their chapters from participating, even if it's not on TV. I wouldn't be surprised if they're doing this in hopes of riding on ABC Family's "GREEK" success. :rolleyes: |
My guess is that the "sororities" they show will be completely fake. If they're putting all this effort into resurrecting the brand, they aren't about to partner with a group that chooses its own members without the WB's input.
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A new national? Womega Beta? They can hold auditions instead of rush?
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http://jeffmccarthy.tripod.com/QandA/mjfrogwbsm.jpg Song: http://www.youtube.com/watch?v=i1vH2rjUshk |
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