Quote:
Originally Posted by 33girl
ha ha, it's not an argument, it's a discussion. UGA thinks it's a good marketing tool and I think it's tacky. It's just like the what sunglasses are the best thread only it's a marketing campaign instead.  |
Well, I wish tacky and effective marketing tools were as mutually exclusive as your summary presents, but spending time daily with high school kids, tacky can work on them pretty well, as can involving well thought of peers.
When the article was first linked, I expected to be about a college really pursuing all it's applicants this way, but as I read more, I kind of like it, and for a lower profile school, I think it might work to do what they said they wanted to do.
As goofy as maybe it is, when it comes to in-state schools that aren't the big names in my area, some of why kids want to go there or not comes down to their perception of what kind of kids the school attracts. So if the 12th graders knew that kids they liked were applicants and were thinking of going there, it might really help out a school. If those kids never, ever enrolled, that'd be a problem, but as long as the college got some of them, they'd probably end up with a lot more kids from the area because of the ads.
Linear Mode
