i saw a tv show on this - probably on Stripped or something else on the style network, and there seemed to be a little more to this process than a normal relaxer. I can't remember right now, but there is some sort of filler or extra step or something which (1) makes the process so lengthy (4 hours) and (2) jacks up the price.

However, i think people should experiment with "Just for Me" to get a taste of the chemical relaxing process, it might be what they need.
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Originally posted by Honeykiss1974
I have heard of this. I am a member of an African American hair care message board where we were discussing this product. From what I gather, this "straightener" is very similiar to a relaxer, which is what we use to straighten our hair. It's a chemical that breaks down the bond of "curl", permanently straightening it.
You can buy home relaxers anywhere from $5 - $10. At the salon, the price is probably $75 to $100.
This product sounds like the same thing to me only more expensive. 
Given the diverse textures of black hair that relaxers can be used on (from kinky to naturally straight) I don't see why you couldn't use it.
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