Quote:
Originally Posted by Eightisgreat
We own a construction based company and many of our builders and contractors love to use the word "opportunity" instead of "problem." I have never known a thesaurus to make a connection between the two. Please do not call me and say, "I am sorry, but we hit a gas line, what can we do with this opportunity?" Opportunity! It's not an opportunity, it a huge problem. The only opportunity here; is that your inability to read a simple utility marking, has created an opportunity to blow up half the neighborhood.
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It's from SWOT Analysis.. Strengths, Weaknesses, Opportunities, Threats: Opportunities means opportunities for improvement! Opportunity to DO BETTER and fix things. In that instance, it does sound ridiculous.
Someone mentioned due diligence also. There are appropriate times to use this term such as when you are conducting risk assessments. It's way over used for situations that don't really apply too though.
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