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This may sound cheezy, but we did it, it's free and it's totally working. Create a Facebook Page with the event. We made an entire profile (feel free to look at it) and called it Stout Sororities. We posted TONS of information on recruitment, how each chapter is different, pictures, etc. Then we did an actual event invitation to all the incoming freshman (just did a search for UW-Stout class of 2013) and just invited everyone. We are getting an AMAZING response! Like I said, it's effortless and free, but it's working! Good luck!
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