It can help to encourage women to dress well and look nice when wearing letters, but this poster seems to think that will fix the whole problem. It won't. It's part of it, but not all of it.
Also, there's something to be said for dressing appropriately when wearing letters. And I really don't think a bro tank ever completely constitutes appropriate dress.
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"It is our choices that show who we truly are, far more than our abilities."-Albus Dumbledore