Things may be different now, but I can share my experience from the late 80s--early 90s. I rushed at a big state school. I was an out-of-state student. I pledged what was considered a "top" sorority. I had a full card for all the rounds and so had to "regret" a few houses each round.
We had a deferred rush, so the first round was in November or December, Panhel cut for grades, and then we came back a week early in January to complete rush.
My high school boyfriend's mom was in a sorority in college. She offered to organize my recs the summer before school started. My parents weren't greek in college, and I knew nothing about rush. I accepted her offer mostly to be polite since it seemed like something she really wanted to do. She called around to all of her friends, and believe it or not, recruited 17 women to write recommendations. There were 19 sororities on my campus.
I had no idea how valuable those recs would be. At my campus, if an alumnae wrote a rec for a girl before rush started, the house invited her over for formal dinner. I had the opportunity to meet girls in each of the 17 houses I had recs for -- even before rush began. I also met a senior from the house I eventually pledged (ZTA) in one of my activities classes. She invited me over for dinner, too. So I went there twice during the fall semester. I later learned that I was her "rush crush"--Without having someone who is your champion in the house, it was hard to make it to bid night.
So, my advice is to get recs if you can and meet as many girls during Fall semester as possible--especially if your sorority recruitment is competitive like ours was.
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