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Fraternity Recruitment Recruitment event ideas, membership retention, publicity, recruitment policies, etc.

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Old 06-27-2008, 12:11 PM
PhiGam PhiGam is offline
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Quote:
Originally Posted by Kedzman View Post
Brother,

I'll challenge you to make a slight paradigm shift. Instead of leading with Beer, Babes and Bucks - try leading with all of the attributes a top fraternity offers by way of leadership development and personal growth. What will happen is the best of the best will be attracted to you. From that, the bucks will come from higher manpower. The Babes will beat a path to your door because quality women desire to be with quality men. The Beer is simply a constant on a college campus and within fraternity culture. Everyone knows it's there. You don't need to flaunt it or promote it. Pushing parties only hurts you - it cannot help you. What I mean is, a party-centric recruitment message can scare away top students who become concerned that they will not be able to be high-achievers if the culture is too party oriented. Conversely, the party-only guys will find a home at your fraternity and they may bring little else to your chapter and put you at risk.

Again, if you lead with personal development, the bucks and babes will follow. The beer will always be there.
Nationals are supposed to say this kind of stuff, not actually mean it.
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