You just need to ask yourself if you want to make the impression that you seem to think you will make: primarily memorable for wild hair and makeup.
I'm under the impression that Texas A&M is pretty conservative so my take would be that you'd be better off toning your look down, but as EW noted, if you're wild enough, some people already know you for your look.
Seeming like you have good taste is generally a good idea in rush, so it's possible that if you look too wild people could think you were tacky and/or trashy.
Why chance it? Can't you do an understated version of your look and have the best of both worlds: being yourself and being appropriate for the events?
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