It's not just about the literal meaning of the letters, it's about everything those letters stand for, what it means in general to be a member of that org. You're representing that organization by wearing those letters. It wasn't that we disliked other chapters or anything like that, just that we knew the letters held meaning that they didn't fully understand and it seemed inappropriate to wear them - we felt we should earn them. I guess the letters weren't as big a deal as other symbols to that org, and I understand that (our crest and crown weren't allowed to be worn by anyone but initiated sisters).
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zeta tau alpha "My crown is in my heart, not on my head."
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