Bro. Michael LeBlanc, President and CEO of Brothers Brewing
Company.
We're proud to share with you our many accomplishments,
desires, milestones and dreams. And, as the world's first African
American brewing company, we're passionate about creating a
legacy that will inspire those who dare to dream.
Our slogan, "Imported from the Soul," speaks volumes about the
passion and commitment we bring to what we do. We're more
than just a company that makes an awesome beer, we're setting
a new standard and engaging consumers worldwide. Our
appeal is uniquely international, crossing all ethnic groups,
nationalities and cultures.
Like most good things, it all began in a small kitchen in Oakland,
California. Toss in a few conversations between a couple of
Ques, and something special happens!
The genesis of Brothers Brewing Company actually started in
the kitchen of the company's original "Brewmeister," Ralston
Brown, whose passion for making home-brewed beer was
winning rave reviews from family, friends and colleagues who
would passionately consume his flavorful brew.
Ralston's brother-in-law, Thomas Parker, who was working as
head of the engineering department for a major transportation
agency, had desires of becoming an entrepreneur and believed
that Ralston's beer was the key to making it happen. Thomas
broached the idea with long-time friend and fraternity brother,
Michael LeBlanc about the possibilities.
Michael, with his staunch business acumen and penchant for
success, greatly expanded the vision—believing that they could
build an enterprise that would see their products on the shelves
and in the homes of consumers and retailers worldwide.
Michael was so committed in his vision for Brothers that he left
his powerful position with the Polaroid Corporation and made a
personal financial investment to launch the company into action.
In 1997, Brothers Brewing Company was officially "brewed into
action" becoming the world's first African American owned
brewing company. Since then, Brothers has realized
phenomenal growth and success. The company's first product –
a full-bodied, micro-brewed Honey Amber Ale, received rave
reviews by industry experts – repeatedly scoring in the 90th
percentile and ranking first in its category for new beers.
Brothers has added to its product line, a refreshing Classic
Golden Lager that is likewise receiving high praise and acclaim
for its smooth, distinctive and full-bodied flavor.
http://www.brothersbrewingcompany.com/home.html
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