Perpin to Promote

On another board I visit someone from a company thought it would be a great idea to put up a link for their new product. The product is something geared towards the Greek Community but it's substandard in nature.

However the name that they created was a name that shows an affiliation with a Black Greek Letter Org. Now outside of the fact that the product that they are offering is bad, which shows an error in judgement, they apparently felt it was OK to make up any name to promote their product.

Have you ever seen or heard of someone Perpin for any personal gain other than people thinking that they were part of a particular org?