Quote:
Originally posted by Munchkin03
The industry needs to look at all ages, too. I had dinner with a sorority sister who works in fashion merchandising. She was telling me that almost all of the major clothing chains are trying desperately to find ways to appeal to active women between 40 and 60 who are willing to spend money to look tasteful, hence the rapid expansion of Talbots and Chicos. They're too old for Gap and Abercrombie, but they aren't ready for the Sears and JCPenney crowd.
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Agreed.
The Gap is planning to open some test stores with fashion that appeals to the 40-60 (my demographic now, LOL), crowd.
I like Talbots for certain items, but Chico's and Eileen Fisher, for instance, don't appeal to me. I'm an Ellen Tracy, Dana Buchman kind of gal.
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