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As a local your Rush methods are closer to that of a fraternity.... get names, follow-up with calls or e-mails, and have them come out to events. If they are outgoing thats great, the more reserved or quite ones need to have someone "pair-up" with them, a member that makes sure to keep them engaged throughout the event or rush period.
This year has proven to be a good one at UofT for sororities so far (I think roughly 70ish girls were going through formal). Fraternities on the other hand have had a little trouble (the average I've heard is 3-4 new pledges).
But I agree with the previous posts, rush is something you do every day. Just remember make contact, follow-up, and hold events that will stick out in their minds.
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