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It might be too late for this, but a cute idea I've seen is having buttons made up that sisters can give to guys on campus before recruitment starts. It's a popular thing to wear these on backpacks, at the campus where I advise. Fraternities and sororities do it...it's a nice all-around PR move and you will see students with multiple buttons for various chapters. Usually, they're easy to read and simple, like Go Gamma Phi, etc.
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Gamma Phi Beta
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