Quote:
|
Corporate sponsorship is what makes most of these exhibition/competitions possible, like The Tostitos Fiesta Bowl.
|
In a competition like the Fiesta Bowl, two teams battle it out on the field. Nobody is judging the artistic content of the touchdowns.
When and if the Step competitions become physical contests (like a race) with one set of clear winners with no subjectivity, then go back to big corporate sponsorship - otherwise there's likely to be more years of bad results.
When judging gets involved, it can be rife with controversy. In the case of the Sprite Step Show, it sounds like from beginning to end they didn't know what they were doing, hence having to go back and change results, which led to controversy.
They got celebrity judges, because it would make it more "marketable", but the judges had no idea about the context and history of the dance moves, so they went for the "shock" team - "Ooh! White girls dancing in Matrix outfits!" even though it had been done before and with the same steps (and better) according to the other thread.
I'm not taking anything away from the Zetas, I mean, they look pretty good to me! But, I can see where folks might be upset that "their steps" were co-opted. If alumni familiar with the history (and who "owns" the steps) had been judging, they would have been given props for the dance, but the prize would have gone to the original dancers of the steps.
(I've seen Bring It On - you don't use someone else's moves!
)
Hybrid Mode
