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Sorority Recruitment Recruitment event and bid day ideas, membership retention, publicity, recruitment policies, etc.

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  #17  
Old 09-08-2009, 06:37 PM
33girl 33girl is offline
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Quote:
Originally Posted by DubaiSis View Post
I didn't mean to touch a nerve. What I was getting at is by having all of these early events the southern schools are building interest and enthusiasm in sorority life. I don't see it as a way to weed out girls or make it scary. I think it must make girls excited to be part of it.
The enthusiasm is already there. They do these events because they have a zillion Greek alum parents and prospective members contacting them every day asking for it.

A good comparison: department stores in Pittsburgh don't sell Steelers gear to "build enthusiasm" for the team. They sell it because people are already psychotically excited about the team and they'll make beaucoup bucks. This is simply giving the people what they want.
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