Vera Bradley and Greek Life

[UGAalum94]

I think they will hang in there, just that the big trend may have peaked in some areas where they got really huge.

They may end up doing better with other parts of the line that aren't so obviously Vera, and of course, will continue with the old lady and diaper bag markets. I think the luggage also makes a lot of sense for any kind of auto travel.

There are some things about VB that I really like. The fact that they are usually washable is one of them.

[NUBlue&Blue]

It totally depends on where you live. My mom is 65 and she thinks they look like young girls' purses.

Maybe they're more common among younger people in the South and seen as old lady purses in the North. Who knows.

I only have 4, three of which look like the Pierre Deux patterns that have been around forever. I have one Java Blue bag, but it's not my favorite.

But it's like everything that becomes trendy--once everybody's got access to it, the early adapters don't want it anymore. I just thought it was interesting in the difference in levels of popularity depending on where you live.

[dukemama]

Originally Posted by NUBlue&Blue

It totally depends on where you live. My mom is 65 and she thinks they look like young girls' purses.

Maybe they're more common among younger people in the South and seen as old lady purses in the North. Who knows.

You may have a point there. My mom and mother-in-law were both born in New York State, and my family also lived in CT for many years.

[Sister Havana]

I'm in the Chicago area and see Vera all over the place, carried by people of all ages.

[barbino]

Originally Posted by Sister Havana

I'm in the Chicago area and see Vera all over the place, carried by people of all ages.

I agree, I was just going to say the exact same thing. They seem to be popular at the college campuses in this area, too- I was recently in the bookstore at the University where my husband goes, and there were both real and "imitation" Veras there. I have one, a tote from a few years back that I love, and I'm planning on adding a couple handbags to it - and I wear Ugg-type boots. This is Chicago and it's cold and there's alot of snow here this winter! But I admit that I did not really like Uggs until a girl that I worked with started wearing hers. She had several, including a pair of medium pink ones that started to grow on me. Mine are ivory and they are really warm & comfy.

[fantASTic]

Originally Posted by barbino

I agree, I was just going to say the exact same thing. They seem to be popular at the college campuses in this area, too- I was recently in the bookstore at the University where my husband goes, and there were both real and "imitation" Veras there. I have one, a tote from a few years back that I love, and I'm planning on adding a couple handbags to it - and I wear Ugg-type boots. This is Chicago and it's cold and there's alot of snow here this winter! But I admit that I did not really like Uggs until a girl that I worked with started wearing hers. She had several, including a pair of medium pink ones that started to grow on me. Mine are ivory and they are really warm & comfy.

Yeah, I don't own Uggs but I own similar boots. I know they get a lot of flack, but hey...when it's -20 F outside [which it is at least once a week around here], then the sheep fur inside keeps my toes VERY warm