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It could be a graphics issue, but what about having Kappa Sigma also spelled out with hands in Sign Language showing the letters that correspond to the English equivalents of Kappa Sigma? You could put your message ex: "Rush Kappa Sigma Colony 2008 CSUN" and have the corresponding message in sign language on the other side.
Even though I'm not your target audience, I am a HUGE FAN of when chapters use their own creativity and spirit to create promotional items instead of using a stock image or a graphic someone else designed. You have something unique, a deaf and hearing chapter, and definitely advertise that!
Oh and a friend offered this suggestion:
We're here, some of us can hear, others are deaf, but we're all DEF!
I took away their access to 90's hip-hop for a day for their use of def while abusing homonyms.
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