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Maybe we're sort of missing the forest for the trees in this discussion. One of the most important reasons why all GLOs are having increasing numbers of members not inititate, terminate or resign has to do with the recruitment process as much as the membership education process. Although we've made tremendous strides with dry fraternity rush, and no-frills sorority rush, and efforts to eliminate hazing....we're seeing people treat our lifetime membership organizations exactly the same as a temporary country club membership because that's the way we sell the membership experience to PNMs.
So what can we do to improve the way we market what our organizations really are at their core, instead of the short term party circuit, and therefore attract and retain the type of people who respect and want to make our organizations better???
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Gamma Phi Beta
May every sunrise hold more promise, every moonrise hold more peace.
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