Quote:
Originally posted by sueali
There is a monetary limit to what they receive for being in a bowl. It is the least they can get for making money for their school and conference as bowl games do bring in money.
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I've heard this is a common misconception. They do bring in some money, but it is more of a noterity issue. You figure say a couple of million, they still have to provide the scholarship money for the athletes, pay for all their travel expenses, pay for top notch athletic facilities, coaches salaries (often more than the univ pres), and the money goes pretty quickly.