Beer in Aluminum Bottles on the Way
By CHARLES SHEEHAN
AP Business writer
PITTSBURGH (AP) -- How much would you pay for a bottle of beer that stays cold nearly an hour longer? Pittsburgh Brewing Co., maker of Iron City Beer, is asking an additional $1 per case.
The brewery has partnered with Alcoa Inc., the world's largest aluminum maker, to produce aluminum bottles that keep beer colder for as much as 50 minutes longer, Alcoa officials said.
About 20,000 cases of the new aluminum bottle beer are en route to as many as 28 states and should be on shelves this week, Alcoa and Pittsburgh Brewing said Tuesday.
The bottles have three times the aluminum of a typical beer can. That gives them superior insulation, Alcoa spokesman Kevin Lowery said.
Beer in aluminum bottles
The beer stays cold longer, yes...but I've never been a fan of the taste from aluminum cans. I wonder if people will catch on?